Our business is helping your leaders succeed

we work to build a system where people and ideas flourish.

Mission & Vision

Purpose: To transform the workplace through inspired leadership.  

Mission:  Using a systems approach we unlock potential in the workplace through assessment, coaching & development (team effectiveness), creating a culture of excellence.  

Vision: Innovate work to bring out the best – in people & process.  

We help your teams think differently about work and leadership, saving time, energy & resources. Dr. Howard (and associates) have over two decades of experience helping executives and teams breakthrough mediocrity and move further ahead, faster than expected.   

Leadership circle chart

Work Smart High Performance Principle

Working smart is intentional focused effort to handle the unexpected and create meaningful time.    

Using strategies in lean six sigma, coaching and optimized team building, we help you handle uncertainty, manage change and build readiness which helps you make the best use of your time, and avoid re-work and waste.

Most people enjoy work when they make progress; working smart increases your progress by focusing on People, Process and Purpose. We ensure your performance engine (strategy execution) is moving forward. 


Are the right people doing the right things? When responsibilities change, are people growing with the changes?


Do you have a system of core processes that everyone follows? Or are there work arounds and compromises to strategy?


Do you have accountability built into your process, so you move ahead? Do you have people who own their share of the outcome?


Without a clear vision people disengage and you lose momentum.

Driven by Values

Never before has it been more important to invest your time in value added activities for leaders and their teams.
Time is the only resource you cannot get more of – we are here to help leaders like you.

We customize our services to provide you with immediate advice, timely analysis, and rapid response.

Core Value #1


What this means for you is a spirit of excellence. 
We work for you as if we were working for God. 

Core Value #2

Expectation of Success

What this means for you is confidence in the process. We understand what it takes to bring about change.

Core Value #3


What this means for you is a break though of status quo.  Changing mindset is a result of the process.

Cynthia Howard RN, PhD, LSSBB

Executive Coach | Performance Expert

Dr. Cynthia Howard has worked with thousands of leaders, professionals and business owners and recognized the unique challenges leaders have in managing, inspiring, and engaging their teams. Laser focused on results, Dr. Howard expands potential and perspective of leaders and their teams.

Black Belt Lean Sigma, CSM, Certified Scrum Master, Fellow in AIS, Licensed Trainer & Provider Heartmath, NSA member.

Expert on Forbes Council, Executive Coach volunteer for Sykes School of Business, University of Tampa.

Advisory Board

David Greco

David Greco, MBA, MBB

Experienced expert in elevating performance in P&L, supply chain, quality and high-tech multi-facility operations. Certified Master Black Belt.

Jennifer Makris, MBA

Expert in sales performance and leadership. Committed to bridging the gap between sales and operations to create a unified one team approach.

Books Written by Dr. Howard:

the Work Smart Principle
Everyday Emotional Intelligence

Schedule your complimentary consultation: